Behind every darkest night there will be a bright light of days waiting for you
Chinu kala life story is perfect example of this . she was only 15 year old when she left her home with just 300 rupees in her pocket .and now she is as successful entrepreneur,
model , socialite and one of the eminent person in fashion industry .
she started her life journey by selling door door to knives and coasters. Now she is successfully runs Rubans accessories having turnover in crores. during her darkest days she hardly get one meal of a day for survival .
Chinu turning point of life was when she entered in modelling industry and reached finals in Gladrags Mrs india Pageant in 2008.after then she never look back in her life . she started her entrepreneur journey with Fonte Corporate Solution , which mainly focus on corporate merchandising.
This gave her practical knowledge of dealing with customer . she know how to meet consumer demand with products and services that perfectly meet their needs . after taking closer look of market she realised the potential of Indian accessories market .
she started Rubans with just rupees of 3 lakh and set her first shop in phoenix mall , Bengaluru. her hardwork pay off and just within 5 year rubans turnover reach 75 crores .
Chinu soon realised the importance and need of online business after that she shut all her offline stores and start online mode of selling . she listed her company on may online platform like Myntra , Flipkart ,Jabong and flourished her customer base. now rubans doing great in fashion world and received more than 1,000 orders online on a daily basis and also grow his customer range in abroad .
For Chinu, the journey has been difficult long but fulfilling. She qouted ,
"When you cannot outplay anyone, outwork them. But, don't wait; the time will never be right. You have to be extremely determined to pursue your dream." in an inteview.
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